
John Travaglini and Tony Weir are the two owners of Prospect Wines. Between them they
have almost 50 years experience in the retail and wholesale liquor trade. They formed
their partnership 15 years ago with the opening of a liquor store in Lygon Court
Carlton. Soon after came shop number two at Glenferrie Rd Hawthorn.
In these two liquor stores they started selling a small range of house wines, which at
the time was unusual in Melbourne. Once their customers tried their house wines and
mentioned them to their friends, word started to spread about how good they were. The
range kept on expanding, and soon they were being approached by wineries to help move
their excess stocks of wines. It became apparent that there wasn't enough room in the
existing liquor stores to carry the full range of house wines as well as the full range
of spirits, beers and normal wines you expect in a premium liquor store.
So they opened "Prospect Wines" in Brand Smart Shopping Centre, Nunawading, Victoria
at the end of 2001. Prospect Wines is a new concept in buying wine. Prospect Wines
brings the wineries to the suburbs. At Prospect Wines we only sell our own label wines.
Reds,
whites,
sparklings and
fortifieds from different wineries and different regions
and states in Australia. Every day a selection of wines from the 90+ wines in the
range are opened for tasting. Customers are encouraged to sample wines before they
buy. The consumer gets fantastic wine at great savings.
The customer response has been great! But what was even more amazing was the response
from the wine trade. Winemakers from around Australia have heard of our new shop and
are asking us to help them out. Some wineries have tanks full of wine waiting to be
sold prior to bottling. Others have a cellar full of bottled wine which needs to be
moved. And the bargains are just fantastic. Mind you, for every wine which are
accepted, there are probably about 8 which are rejected because of basic wine making
faults, and several more that are just too expensive. If a wine doesn't reach quality
and value criteria it will not be stocked. Prospect Wines' reputation is on the line
with every bottle sold, which is why there is a 100% guarantee on all wines.
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The savings you get vary with each wine. Most of the wines we sell are between 20% to
50% cheaper than the same wine if you purchased it elsewhere with a label on. Some
of our wines are limited in the quantity produced, and they never make it to the
label stage at all, and so while a direct comparison cannot be made on price, the
savings on these are usually over 50%. Some winemakers don't mind us mentioning their
name, but the majority only sell to us so cheaply on the condition that their name
is not made public.
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More shops were opened under franchise, and our range of wines are now available in
many locations around metropolitan Melbourne, regional Victoria, and recently in
Hobart!
As well as selling wine under the Prospect Wines label, a lot of sales are organized
with businesses or individuals who require a private label. A private label can
incorporate a company logo or a photo or any message required and is great for
weddings, birthdays or business promotion.
Prospect Wines are the largest supplier of wine to fundraisers. We ship wine all
over Australia to schools, kindergartens, social groups, sporting clubs, etc. We
do most of the work and the groups make heaps of easy profit. Service clubs,
professional bodies or large sporting clubs with members around Australia can now
be serviced via our special on-line fundraising service.
The recent introduction of the Prospect Gold Card means that regular customers can
earn points each time they buy wine, and reward themselves with offers of free wine
or household items.
Three words sum up what Prospect Wines is all about:
| Value |
Quality |
Reliability |
For orders by mail, fax, email or telephone please contact our head office:
Prospect Wines
16 Apollo Court, Blackburn, Vic. 3130.
Tel 03-9877 1099
Fax 03-9877 1299
email sales@prospectwines.com.au